Driving growth and building businesses of tomorrow​

our services

We help you develop best-in-class digital products that beat competitors by solving the right problems for the right customers. It takes a crystal clear strategic focus and a systematic approach to product development centred around customer needs and business value.

a Strategy for Growth

Opportunities to expand business and the ways to do that are abundant. A strategy is needed to give the organisation focus and allocate the scarce resources to the most valuable opportunities.

We support you in creating a solid digital product strategy that aligns the organisation around clear measurable objectives on the roadmap. Often, there are no shortcuts to crunching data, extracting customer insights, researching the market and validating the key hypotheses. You need to make it crystal clear who are your customers, which problems you solve for them and how do you deliver value.

Examples of questions we typically answer

  • What is our vision and goals for the product?
  • Which problems do we focus on solving and for whom?
  • What is the value we deliver and how?
  • Which objectives do we set and how do we measure success?
  • What kind of a roadmap is needed to execute our plan?

Project deliverables

Drive Consistent Business Value

Creating business value consistently in digital product business requires a systematic approach to discovering and defining development actions based on customer needs and business impact and then executing them successfully. A modern product management function does exactly this.

We help you set up the best practice processes for discovering customer needs, defining solutions, validating them with users and prioritising to create impact. We show hands-on how to run the process, and what skills and tools you need. We can run it for you until you find the right people. And we can help you hire them.

Examples of questions we typically answer

  • What creates value for our customers?
  • How should we deliver that value?
  • How should we prioritise our development?
  • What tells us whether we have succeeded?

Project deliverables

Project roles

New Digital Products

Few businesses can survive and grow in the long term without building new revenue streams to replace or complement current ones. Such initiatives are typically characterised by high uncertainty. Ensuring these initiatives bring business impact requires the right methods in development.

We support you in building a new service from the idea to scaling it – bringing in our partners when needed. We help you create concepts with solid business models, evaluate their potential and justify the investments to receive funding. Importantly, we are used to adapting to fast and iterative development cycles aimed at getting products to the market quickly.

Examples of questions we typically answer

  • What is the core business model of our concept?
  • How do we validate our business model?
  • How do we justify the investments required?
  • How do we measure success?

Project deliverables

Project roles

Part of

Makers of


We belong to a network of extraordinary talent. When needed, we can bring in experts in design, sales and marketing into the project. We enjoy working in cross-functional teams where handovers between people are seamless and often virtual.